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Rebranding: Facebook Officially Changed Its Name to Meta

2021-11-06 13:38:02    来源:Daguan Keweiwei

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According to foreign media reports, Facebook officially announced that it would change the company name to Meta at its Facebook Connect. The company's new name reflects its growing business ambitions outside social media. The origin of the term Meta is based on the science fiction concept Metaverse to describe its corporate vision of working and entertaining in the virtual world of the future.

 

    Mark Zuckerberg, CEO of Meta, said in the official announce-ment, "We have always been regarded as a social media company, but in our DNA, we are a company that builds technology to connect people. Metaverse is the forefront of the next era, just like the social network when we first started."

 

    In the past few years, the company has increased its efforts in hardware products, including a series of Portal video call devices and Ray-Ban Stories glasses. Besides, it also launched various versions of Oculus virtual reality headsets. At the same time, the company stated that augmented reality and virtual reality technology will become a key part of its strategic development in the next few years.

 

     Zuckerberg finally added, "We hope that in the next ten years, Metaverse will cover 1 billion people, carry hundreds of billions of dollars in digital commerce, and provide employment opportunities for millions of creators and developers."

       

      About Facebook

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      Facebook (also known as Facebook in Chinese) was founded on February 4, 2004 and is headquartered in Menlo Park, California, USA. On March 6, 2012, the Windows version of the desktop chat software Facebook Messenger was released. The main founder Mark Zuckerberg (Mark Zuckerberg). Facebook is the world's leading photo sharing site. Recently, Facebook has changed its name to Meta.

 

On the ranking of “The First Daguan·Keweiwei World Brand Value Top 900" released on March 14, 2021, Facebook's brand value was 1,187.753 billion RMB, ranking the fifth.


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作者:Nan



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